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Brand New Zealand
Stories
About
About Us
We protect, enhance and promote Brand New Zealand to expand our country's reputation and value internationally.
Our People
Meet the team bringing our unique New Zealand stories to life to enhance our global reputation.
Our Board
Our board provides governance over our strategy and oversees organisational performance.
Our Māori Advisory Group
Our Māori Advisory Group provides guidance on protocols, language and content development to ensure that New Zealand’s storytelling reflects and connects to Te Ao Māori with authenticity.
News
Read the latest news, case studies and media updates from New Zealand Story.
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Our Country’s Values – Ngā Mātāpono
Explore New Zealand’s Values
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Research
See how consumers and buyers from international markets perceive New Zealand to help you tailor your story for different customers around the world.
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Join the hundreds of licensees carrying the FernMark on over 700 million products in more than 77 countries around the world.
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Toolkit
Join the 20,000+ people using images, videos, research, infographics and more to craft their New Zealand story.
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Ngā Kōrero
Stories
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Sustainable Futures
How can a drink make a world of…
Sustainable Futures
How can a drink make a world of…
Chia Sisters is a health drinks brand from Aotearoa New Zealand that is going above and beyond the usual standards of sustainability to create an exceptional drinks business.
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Culture & Heritage
NZ Music Month 2024 | Te Marama Puoro o…
Culture & Heritage
NZ Music Month 2024 | Te Marama Puoro o…
Celebrating the sweet sounds of a nation.
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Sustainable Futures
Turning Waste Into Wearables
Three pioneering women from Aotearoa New Zealand are leading the way in innovation in the swimwear industry.
Science & Innovation
Medical Breakthroughs Out Of The University of…
Some incredible inventions and innovations in the medical field started life as bright ideas in Aotearoa New Zealand’s largest university and now they are medical businesses that are making a real…
Sustainable Futures
Changing travel for good
UBCO has created the world’s most robust electric motorbike taking farmers and outdoors enthusiasts one step closer to being silent, safe and carbon neutral.
Our resources
Research
Research
See how consumers and buyers from international markets perceive New Zealand to help you tailor your story for different customers around the world.
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Case Studies
Case Studies
We share some New Zealand exporter success stories and demonstrate how New Zealand Story helped them along the way.
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Photo Gallery
Food & Beverage
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Photo Gallery
Culture
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Photo Gallery
Wellington
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Photo Gallery
Christchurch
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