Webinar: Australia Perception
Research 2022

Nau mai, haere mai, welcome to the launch webinar of our 2022 Australia Perception Research where you will hear from David Downs, CEO of New Zealand Story, and Alex Jones, Consumer Strategy Director, One Picture.

Australia Perception Research 2022 Report 

Australia is one of the most accessible international markets for New Zealand businesses to enter, and in 2022 Australia's view of itself is changing – influencing its growing admiration for the values it perceives New Zealand represents. 

New Zealand Story commissioned a country perception research study to understand the opportunities offered to New Zealand exporters entering the Australian market and highlights major perception shifts since our last research in 2015. 

Australia prev preview